NIKE FOOTBALL: GLOBAL CAMPAIGN FILM FOR THE DUTCH 2026 WORLD CUP KIT LAUNCH

Written By Itai Verhoeckx

“Football at its most radiant rises from the Netherlands”

Oranje Rising. Campaign for the Dutch 2026 World Cup NIKE FOOTBALL KIT LAUNCH

Massive thank you to the AMSTERDAM BERLIN TEAM FOR THE trust in bringing these films to life around the installation and launch. As lifelong Oranje fans, this one meant a lot, pulling it off within a 2,5-week turnaround and delivering in under 24 hours after the shoot.

High five to our all star crew, and to the KNVB team for the support and hospitality.

Starring Virgil van Dijk
Client Amsterdam Berlin
for Nike Football, KNVB, OnsOranje (Official Oranje IG channel)

Activation concept, creative direction, spatial design,
art direction and installation by Amsterdam Berlin

Content production by Avril 14th

Set build by The Set Company
Laser by laserfabrik GmbH

Itai Verhoeckx
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CONTENT KIT: SANTANI ORGANICS